The tip of the iceberg?
This site is for anyone who wants to offer better customer service
or a more pleasant and satisfying working environment. Visitors
and staff come from many different backgrounds. Understand more
about those backgrounds and life becomes much easier for everyone.
Imagine an iceberg. Only the tip is visible with the rest hidden
below the water. This is similar to most people. Only a small part
of who we are is on show. We can see how people act and hear what
they say. We often misunderstand.
This is because what people do and say is based on hidden values,
assumptions, beliefs, traditions and backgrounds hidden just under
the surface. Without seeing all these more and more misunderstandings
happen. There are sections on welcoming specific nationalities
such as Chinese visitors,
as well as sections on faiths such as
that might help you to provide a better working environment for
This site doesn't cover every faith,
community or country
but is hopefully a step in the right direction. It offers insights
into the main faiths and the cultures of some of our newer visitors.
There's a strong business
case for working with people from different backgrounds.
It's also probably easier than you think - we've got plenty of advice